One of the things we like about Blendr is that it gets one important fact about dating: we all love looking at pictures of guys and girls. As such, they have a well-developed image system. It's easy to pull up a person's photo set and quickly browse it. The pictures are nice and big and clear.
But one thing doesn't seem right: Blendr's photo rating system. First, let's describe how it works and then we'll tell you why we think it has problems.
1. Post Your Photo
Like any other online dating service, you need to post a photo or several.
2. Rate Photos of 50 Members
Want to get your photo rated by Blendr members? Not so fast there, pardner. Like anything else on Blendr, this comes with a price. The price isn't monetary; the price is labor.
You first need to rate 50 photos on a scale of 1 to 10, with 10 being the best.
The image capture above shows you how easy it is. Just click the corresponding star. Your vote is registered and you are automatically fed another picture.
3. Wait a Few Hours
After about two hours, you get back your rating.
So What's the Problem?
When the male half of The Dating Gurus posted his test pictures, he got back an abysmal score. The score was an aggregate of the individual scores from 4 photos:
The score of 3.69 is between "Bad" and "OK." Could this be possible?
The Test: Taking a Gander at Gandy
So we wiped the profile clean of all of the real photos and replaced them with a photo of David Gandy.
Gandy is a UK model who has posed for every fashion house imaginable. Gandy is one of those guys who simply cannot take a bad photograph.
We searched long and hard for a photo that didn't look overly posed. Believe it or not, above is a photo of Gandy looking kinda rough. Yeah, we know.
Gandy's Score: Merely Average
We posted it and waited.
After 22 votes, the score came in:
So this model who earns millions a year only rates 5.41 on Blendr's photo rating scale? Keep in mind, 5 is dead-center of the scale. This means that half of all Blendr men should rate as more good-looking than Gandy.
Breaking down Gandy's aggregate score, you can see the individual score he gets from each female member. See the image below. Almost everyone rated him a mere 5. The highest score was an 8.
Why is this? We think that members, being in a rush to get their own photos rated, simply hit 5 every time until they have hit their quota of 50 photos. Yes, Blendr does sometimes jump in with a warning about "rating photos at random," but it lets you continue rating as you were doing previously.
In short: it's photo rating system is a joke. Take it with a grain of salt.